Change is in the air, and most people can tell. The economy has undergone some serious disruptions. Marketers are starting to say that companies need to start speaking with, and actually listening to, their customers in order to survive. Protest movements, from Arab Spring to Occupy Wall Street, are popping up without central leadership. The open source movement questions the very idea of proprietary technology.
While some people think that these disruptions are temporary, others think they are signs of the future. Peggy Holman is one of these thinkers, and I share her position. In Engaging Emergence, she talks about how the new science of complexity applies to these types of organizations.
Could organic networks replace a strict chain of command? As you’ll see, it’s a definite possibility. In some places, it’s already happening.