How to Think Creatively

Over the past hundred years, researchers have reached a surprising degree of consensus about the predictable stages of creative thinking.

1. Saturation: Once the problem or creative challenge has been defined, the next stage of creativity is a left hemisphere activity that paradoxically requires absorbing one’s self in what’s already known.

2. Incubation: The second stage of creativity begins when we walk away from a problem, typically because our left hemisphere can’t seem to solve it.

3. Illumination: Ah-ha moments — spontaneous, intuitive, unbidden — characterize the third stage of creativity. Where are you when you get your best ideas?.

4. Verification: In the final stage of creativity, the left hemisphere reasserts its dominance. This stage is about challenging and testing the creative breakthrough you’ve had.

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About Giorgio Bertini

Director at Learning Change Project - Research on society, culture, art, neuroscience, cognition, critical thinking, intelligence, creativity, autopoiesis, self-organization, rhizomes, complexity, systems, networks, leadership, sustainability, thinkers, futures ++
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